My customer is a 25-35 year old woman, working behind the scenes in the music industry. She is single, has no children and lives in lively Camden Town, London. She takes a maximum of 2 holidays a year to the Caribbean to relax from her hectic schedule. She wears size 8-10 and shops at designer vintage stores around the city. She shops on impulse and has her own unique style, she is not trend driven or brand loyal. She will buy outfits for occasions such as album launch parties or award ceremonies. Her spending bracket is £500 -£2000. Her favourite designers are Alexander McQueen and Gareth Pugh. She reads Kerrang, NME, Q, Vogue and Dazed and Confused. She admires Michael Jackson, Tom Jones and Amy Winehouse as they are highly respected in the music industry.
No comments:
Post a Comment